Game players have different preferences and approaches to their gaming.
Gamers have different expectations and different playing styles, or we might say they have different "Player Personas.” Game studios can manage customer relationships more efficiently by understanding what each persona wants and giving them what they need.
Smart and Busy
Players who level up extremely fast by spending resources efficiently
Offer in detailed context items to boost efficiency and speed of growth, which they value the most.
Players who focus on enhancing relatively incompetent characters
Offer tips to make their favorite character stronger, new strong characters to play, and related products to increase their winning odds and reduce frustration, which will increase retention and revenue.