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Whale

Goals

The goal is to identify players who are most likely to pay and encourage them to make in-game purchases.

Description Players with a great chance of making an in-game purchase.
User Expectation Products to help them complete the whole game as soon as possible
Genres All

Required APIs

Join Login Buy PlayerStage GetCurrency UseCurrency

Analysis Results

  • Persona: Players willing to pay
    • TENTUPLAY identifies players who are willing to pay in the early stage of the game and creates a list of such players.
  • Product Recommendaiton
    • TENTUPLAy shows Whales information on the most popular products among the biggest Whales and those among overall paid users.

Returned Data

TENTUPLAY shows the persona group the type of products they are likely to purchase. In the example below, the message is suggesting the most popular products among the biggest Whales and those among overall paying users.
For 'name', 'asset_name' and 'price' in 'recommendations', extra files are needed.

namespace TentuPlay
{
    [Serializable]
    public class TPAdviceRawDataFromDB
    {
        public int advice_id { get; set; }
        public string valid_until { get; set; }
        public string model_name { get; set; }
        public string display_parameters { get; set; }
                /*
                 * Example of "display_parameters"
                 * display_parameters = {
                        "player_name": "QTPie"
                    }
                    */
        public string recommendations { get; set; }
                    /*
                 * Example of "recommendations"
                 * recommendations = {
                    "contents": []
                    "offers": [
                        "popular":{
                            "id":"gem_package",
                            "name":"Gem Package",
                            "asset_name":"purchasable_00",
                            "price":9.99,
                            "currency_code":"USD"
                        },
                        "for_you":{
                            "id":"card_package",
                            "name":"Card Package",
                            "asset_name":"purchasable_01",
                            "price":49.99,
                            "currency_code":"USD"
                        },
                        "recommended":{
                            "id":"gold_package",
                            "name":"Gold Package",
                            "asset_name":"purchasable_02",
                            "price":19.99,
                            "currency_code":"USD"
                        }
                    ]
                  }
           */
        public int closed_count { get; set; }
    }
}

Sample