Learn how to improve ad views of each Player Persona.
Check each Persona's ad KPIs including Ad Views, Ad Views per User, Ad Views per Viewer, etc.
Learn when each Persona watch ads, in what stage the Persona watch ads, at what level the Persona watch ads and find out how to boost Ad Revenue.
Summary of the Persona's Ad Views
Learn how much the selected Player Persona contribute to the entire ad views of the game by assessing ad views, ad views per user, ad views per viewer, etc.
Ad Views : the number of ad views of the selected Player Persona compared with that of the entire player base
Ad Views per User : the number of ad views per user of the selected Player Persona compared with that of the entire player base
Ad Views per Viewer : the number of ad views per viewer of the selected Player Persona compared with that of the entire player base
Most Viewed Ad : Compare the most viewed ad of the selected Player Persona with that of the entire player base to find out the Person'as favorite ad.
How much Ad view is this Persona making?
Learn how many times the selected Player Persona watch ads in scale.
In the demo above, Smart and Busy players are concentrated in the scale of < 20 compared to the entire player base.
You can encourage Smart and Busy players with fewer ad views to watch ads up to 19 times to increase the entire ad views.
When is this Persona watching ads?
Learn when the selected Player Persona and the entire player base watch ads to gain insights to boost ad views of the Persona.
In the demo above, the percentage of views on D0 and D1 among Character Collectors is significantly higher than among the entire player base.
As Character Collectors are focused on collecting different characters, they are very willing to watch ads if it helps them acquire new characters.
As Character Collectors are likely to watch ads much earlier than the rest of the players, suggest ads in the context of getting new characters to increase their chances of watching ads.
Use CRM for Character Collector to suggest rewarding ads that are helpful to get new characters and boost their ad views.
In what stage is this Persona watching ads?
Learn the stage the selected Player Persona played before watching ads to gain insights to encourage their ad views.
In the demo above, players of PvP from the Beginning have higher ad view rates in early stages like 1-4 and 1-2, than the average players.
*Players of PvP from the Beginning are highly interested in winning in competition. This leads them to PvP in the very early stage of the game but they hardly win as they lack in experience, level, items, etc.
Players of PvP from the Beginning are obssessed with defeating others, even in the very early stage of the game. They watch more ads than others in early stages to win better.
You can boost PvP from the Beginning's ad views by suggesting rewarding ads in early stages like 1-2 and 1-4 in the context of helping their PvP battles.
Use CRM for PvP from the Beginning to send in-game messages encouraging playes of PvP from the Beginning to watch ads.
At what level is this Persona watching ads?
Learn the selected Player Persona's levels when watching ads to gain insights to boost their ad views.